WRAPPED TO RUN

I helped design and build the Wrapped to Run Shopify website from the ground up, supporting both creative direction and store setup. My work included selecting the Shopify theme, designing page layouts, and structuring the site for a clean, conversion-focused user experience.

I also built out the product catalog, including products, variants, and option groupings, and helped map the logic behind a custom product configurator to ensure selections translated clearly into product and cart behavior.

Scope included:
Theme selection, site design, product and variant setup, and customizer logic planning.